Aimed towards delegates wishing to learn or improve
their visual display skills – with any product!
Either on a one-to-one basis with you at your place of
work, or at one of our workshops.
We offer a totally flexible approach to suit your needs
from small independent retailers to large national chains,
as well as garden centres, museums, schools and visitor
centres. We fit in with your requirements so you gain
maximum benefit from our time together.
Why don’t you form a group with your neighbouring
retailers and we will come to you?
This is especially suitable for Town Centre Managers,
Chambers & Local Authorities wishing to raise the
profile and encourage trade within their areas.
You will be left full of inspiration and the confidence
to create your own displays on a regular basis –
you will never look back!
NEXT
WORKSHOP
Wednesday 10th March 2010
LONDON Euston
Friday 19th
March 2010
YORK
10am-4pm £175 per person
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BASIC WORKSHOP
CONTENT
Groundwork
Where do you start?
Where do you find inspiration and what do you
do next?
Budget
Learn how to create effective displays within
a small budget.
Displays needn’t be expensive. Think creatively!
Basic Display Rules & Composition
First impressions and the importance of how certain
product layouts work.
Important use of space to support the product.
Fixtures
Why do we need them?
Purpose-built fixtures or DIY?
Props
Why use them - and when not to use them?
Where to get props – how to make them.
Where do you find inspiration?
Signage
Conveying a clear message.
Product information.
Supporting a theme or promotion.
Pricing points and ticketing.
Suspension
How to suspend signage, props and products.
Colour
Importance of colour for impact.
How to choose your colour scheme or theme.
Lighting
Importance of good lighting & positioning.
What type of lighting?
Merchandise Handling & Styling
Learn basic hints & tips in manipulating
your merchandise.
Create a lifestyle to attract attention.
Tool Kit
The necessities! |